BUILT BY PRACTITIONERS. NOT THEORISTS

The leaders who conceptualized our evidence-based approach

JAY CHAUDHURI

FOUNDER / CEO

Jay brings 25+ years of experience across global media agencies and multinational clients—Mars, Coca-Cola, P&G, Intel—most recently as Global Transformation Lead at WPP Media, working across APAC, EMEA, and North America. Known for building high-performing multicultural teams and driving strategic transformation at scale, he founded SVRN to help mid-cap companies strengthen their marketing fundamentals for the AI era

MORITZ VON DER LINDEN

EXECUTIVE CHAIRMAN

Moritz brings 25+ years of CMO and senior leadership experience across global FMCG multinationals, driving marketing strategy and growth for the world's most valuable brands - at Lipton, Mars and Reckitt. Combining strategic insight with governance expertise as a certified IDC (INSEAD) Board Director and SID Senior Accredited Director, Moritz leads the SVRN board and also uses his marketer lens to guide new service offerings

FOUNDING PARTNER - COMMERCIAL & PRACTICE

DIANA NAGUIB

Diana brings 20 years’ experience across the global, EMEA and US advertising ecosystem, spanning brands, agencies, media owners and adtech, most recently as SVP at MediaLink/UTA with prior roles at Dentsu and WPP. Known for bridging strategy and execution, building commercial engines and accelerating revenue, Diana leads SVRN's commercial strategy, go-to-market and practice development and shapes how our growth programs come to life

ALEX hewson

Alex has over 25 years of multimedia experience across agencies, ad-tech and media owner side, working across clients of various sizes to drive consistent results.  He brings his experience of working in both established and scale up companies to lead the SVRN business in Europe, helping clients deliver on the right plan for their future growth

PARTNER - EUROPE

JOYCE PO

Joyce brings 22 years of progressive experience in marketing, advertising, and strategy across APAC. Having managed $6+ billion in billings and driven significant growth through media transformation and new business development —she combines strategic insight and operational acumen. Joyce leads our business in Asia

PARTNER - ASIA

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